SUMOHeavy Weekly — Issue #51
Download our latest consumer report, the 2016 Social Commerce Survey
This in-depth survey, the first of its kind, examines consumer behaviors in the social sphere that were until now, previously unmeasured.
What We’re Reading
These 12 Astonishing Shopping Facts Perfectly Sum Up E-Commerce For 2016 — www.forbes.com
As for 2016 as a whole, there have been some astonishing facts and themes that indicate how consumers are evolving and how retailers will need to adjust their strategies moving forward.
What were the biggest ecommerce trends in 2016? | Econsultancy — econsultancy.com
Next up in our series of yearly roundups, we’re looking at the year in ecommerce. So, what were the biggest trends and talking points?
Planning Post-holiday Ecommerce Revenue — www.practicalecommerce.com
The holiday shopping season is the most important time of the year for many online retailers. But the weeks and even months after the holidays can be a slow period for retail ecommerce businesses. It is therefore important that Internet storeowners and marketers have a post-holiday plan to generate sales or otherwise retool the business for a new and better year.
7-Eleven beats Google and Amazon to the first regular commercial drone delivery service in the U.S. — Recode — www.recode.net
7-Eleven, the world’s largest convenience store chain, shared new numbers from its drone delivery experiment today. Seventy-seven customers in Reno, Nev., have now received items ordered from 7-Eleven delivered to their doorsteps via drone.
Ex-Amazon star finds new e-commerce success in company’s backyard with snack foods giant — www.geekwire.com
One of the biggest consumer package goods companies in the world didn’t have to think too hard when it went looking for an expert to build and run its new e-commerce team.
Upcoming eCommerce Events
CES (Consumer Electronics Show)
January 5–8, 2017 | Las Vegas, NV
NRF Big Show 2017 Convention & Expo
January 15–17, 2017 | New York City
The 10x eCommerce Event
February 10–12, 2017 | Orlando, Florida
February 27 — March 02, 2017 | Palm Springs, CA
Our Latest Obsession
Man films annual personal report from 1977 to 2011
In 1977, the Voyager space probes were launched from Earth to explore our solar system. That same year, Sam Klemke began a project to document his life on video, and in 2011, he made a video of 35 years of annual greetings/status reports. This video resulted in a documentary film, Sam Klemke’s Time Machine.
SUMOHeavy Weekly is a digest of of SUMO blog content, plus eCommerce news, events and job listings.
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