SUMOHeavy — Issue #53

From Our Blog

This will be our seventh year as a team helping clients grow and maintain their businesses. We have learned a lot along the way — sometimes getting it right, and like other humans sometimes getting it wrong. One lesson that we always try to teach our clients is that saving time and money is just as important as making money.

[Read the full post on our Blog]

What We’re Reading

Magento Nets $250 Million in Funding to Expand E-Commerce Reach | 
 Magento, the eBay spinoff, now has $250 million in new money from Chinese investor Hillhouse which it will use to expand globally.


Wal-Mart to Invest in eCommerce with ShoeBuy Acquisition — 
 Online retailer, owned by Wal-Mart Stores Inc. WMT, has acquired Boston-based footwear-shopping website ShoeBuy for about $70 million. The deal closed on Dec 30, 2016. The acquisition is a strategic one and is in line with the company’s efforts to expand its eCommerce investments and compete with online giant, Inc. AMZN.


Amazon opening NYC physical bookstore — 
 The online retailer plans to open a new location at The Shops at Columbus Circle.

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Alibaba moves to take Intime Retail private in $2.6 billion deal — 
 Chinese ecommerce company Alibaba today announced that it’s offering to take Intime Retail, a Chinese department store chain, private, in a partnership with Shen Guo Jun, founder of Intime. The deal, which the participants have asked the Intime board to propose to company shareholders, would have a maximum cash value of $2.6 billion, according to a statement.

Snapchat business hed 2017

Snapchat Is Testing New Ad Features to Improve Ecommerce and Lead-Gen Marketing — 
 Snapchat has been steadily introducing ad products during the last couple of years, involving everything from shoppable ads to in-the-feed videos and a full-blown API. The diversification of tools is what many big-budget marketers — who need particular utilities on the mobile platform to do their jobs well — want to see.

Upcoming eCommerce Events

NRF Big Show 2017 Convention & Expo
January 15–17, 2017 | New York City

The 10x eCommerce Event
February 10–12, 2017 | Orlando, Florida

eTail West
February 27 — March 02, 2017 | Palm Springs, CA

Bazaarvoice Summit
March 8–9, 2017 | Austin, TX

MRC Vegas 2017
March 13–16th, 2017 | Aria Resort, Las Vegas, NV

Our Latest Obsession

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Amazon Alexa: Echo Devices Go on Accidental Dollhouse Shopping Spree | — 
 Amazon Echo devices in California accidentally order dollhouses after hearing wake word “Alexa” and a voice command as part of news report.

SUMOHeavy Weekly is a digest of of SUMO blog content, plus eCommerce news, events and job listings.

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